Mobile

Creative Mobile App Ideas

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If it’s not unique, it might as well need not exist! Well, if you plan to develop a mobile app, it is essential that you brainstorm ideas and conduct a decent amount of market research and come up with at least a few original ideas.

Creative Mobile App Ideas

Here are a few ideas to get you started. Even if you feel they already exist in some parts of the world – well, they are enough to trigger a thought and let ideas flow!

Virtual jewelry Try-on

Virtual jewelry try-on is an amazing idea to begin with. You can build an AR (Augmented Reality) based app that enables users to upload their photographs and try on jewelry and then decide whether to purchase it – or try on just for fun!

Elderly Care

As people age, they need additional care and extra attention. The elderly are also becoming one of the large ‘user-base’ for mobile apps. An elderly care app that helps them plan their day, set reminders for medication or exercise schedules. Notifications for doctor’s appointments etc. is a great app idea. Other features included could be bill payments and grocery deliveries based on diet plans.

Exchange App

Many of use own stuff that we brought and haven’t used at all – or used rarely. A barter exchange app could bring together people who can exchange stuff they no longer need with those willing to take it (for something else in return). It’s a brilliant new app idea!

Wish Store

A wish store can help you keep a list of things that you wish to purchase in the future. It helps you plan your purchases and find out where they are available at optimum prices or discounts! Amazing new idea!

Hobby Community

An app for people with the same interests. So, a list of hobbies or interests can be created as categories, and people can join each community and share common interests.

Well, app ideas are abundant. Creating a unique app is a challenge. A little bit of market research and a lot of originality will definitely get you there – and soon!

Artificial Intelligence

6 Technology Trends of 2020 That You Need to Know to Live an Easier Life

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What good is technology if it does not make life easy? The most complex algorithms are most often aimed and simplifying some or aspects of our lives. Here are a few technology trends in 2020 that you need to know to live an easier life!

6 Technology Trends of 2020 That You Need to Know to Live an Easier Life

Immersive Experience through Virtual Reality and Augmented Reality

Virtual reality is the creation of a simulation of a conceptual or a real environment with which users can interact. While Augmented Reality enables amplification of objects to add additional information. Both these technologies not only engage customers with meaningful interactions but offer an immersive experience that blurs the difference between the simulated world and the physical world.

5G

This is the next generation communication network technology that includes faster data rates and greater capacity. It promises a rich, reliable and hyper-connected world.

Blockchain

Blockchain is a time-stamped series of immutable records of data that is managed by a cluster of computers not owned by any single entity. Each of the blocks is secured and bound to each other by using cryptic principles – hence the name blockchain. It is extremely secure and does not have any centralized authority. It is immutable, meaning once something has been entered into the system it cannot be tampered with – making the system all the more desirable in the fields of finance, etc.

Artificial Intelligence

Artificial intelligence helps build smart machines that are capable of performing tasks that typically require human intelligence.

Internet of Things (IoT)

The internet of Things (IoT) is getting more and more advanced by the day. It’s not only getting smarter but is revolutionizing the way things work from the way we travel to the way we manage to the way we shop – everything!

Easier Conversation with Devices

Technology trends also have seeped into daily conversations. Communication devices get smarter and conversations become easier. Features to record conversations set reminders and organize business and personal conversations make the entire communication more manageable.

Technology has its own charm. It makes life easy and we embrace it without a question!

Augmented Reality

How is AR Revolutionizing Advertising?

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AR as we know it isn’t just about games. It goes far beyond gaming and entertainment. It has breathtaking prospects in many other industries too. Right from education, healthcare to construction, AR has now found its place in advertising too and will surely change the way traditional or digital advertising works. AR makes advertising interactive and allows marketers to reach out to customers in totally new ways.

How is AR Revolutionizing Advertising

Here are a few ways in which AR (Augmented Reality) is revolutionizing advertising:

AR advertisements create an emotional connection

AR (Augmented Reality) ads are more immersive which essentially means that they help marketers create an emotional connection with the audience. Unlike images or banners, (that are static), AR ads are more interactive and life-like. Customers can even interact with them. While interacting, customers feel like they are playing an engaging video game. This builds an emotional connect and encourages them to make purchases. It’s a great tool to increase brand awareness. People typically recall ads with positive associations.

It is money saving

Although digital ads are now a thing, traditional print ads are far from obsolete. But, placing ads in magazines could be rather expensive. AR advertising could be far more affordable and far more immersive than print advertising. The cost of AR ads varies according to quality, so be sure to understand pricing too.

It helps boost sales

AR ads help marketers increase sales volume. For example, virtual try-on for eCommerce stores or for try-on for sunglasses, etc.

Improves hyperlocal advertising

Digital ads use machine learning algorithms to analyze user behavior and interests and recommend the right products and services to people. AR ads offer marketers a better opportunity. Unlike traditional ads, AR ads are truly immersive and can show customers objects right on the customer’s smartphone. Customers are not only informed about the places of their interest but also guides you too.

AR is extremely useful in the advertising industry and can definitely create new opportunities for marketers to generate more leads and sales!